About Us

With so much misinformation, diet fads and so-called 'quick fixes' within the health & fitness industry, it is no wonder that many people don't know the first place to start - we aim to eliminate the confusion. We teach our clients the principles and tools they need to reach and maintain their goals and ensure we find what works for them long term.

Find out more about our Expertise & Approach, Services, Studio & Therapy Room Hire and read our Testimonials.

FBF Collective was founded in 2020 by Florence Seabright, out of two coaching business she started - a personal training business, called FIT By Flo, and a nutrition consultancy, called Intake Nutrition. 

Flo's ethos and approach to coaching, heavily informed by her dancing background, years of coaching experience and her no-fad evidence-based approach, has now formed the basis of our mission at FBF Collective - to empower our clients with the tools they need to reach and maintain their goals long-term, whilst managing and prioritising their health in all it's forms.

Head here to check out Flo's bio and meet the rest of the team at FBF Collective.